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Coast to Coast w/ George Noory

Political Advertising Sets Record

Jim Zamagias

If you grew weary at the amount of political advertising seen and heard recently, it’s with good reason. The 2025-26 election cycle will see spending near $12 billion dollars. That’s a 45% increase over the spend for the 2021-22 cycle.  AdImpact, a company that forecasts ad spending said October spending totaled over $3 billion dollars, up over 200% from September. Unprecedented spending in congressional and house races across the country has fueled the record setting cycle.