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GoVAX ‘Real Kids’ campaign to encourage parents to vaccinate children 5 to 11 years old

January 25th, 2022 by WCBC Radio

The Maryland Department of Health (MDH) has created a new series of television, radio and social media ads featuring “Real Kids” — children aged 5 to 11 explaining why they got vaccinated against COVID 19 — as part of its statewide GoVAX campaign. Interviews with the children were conducted over the past few weeks at vaccination clinics in Baltimore City and Howard County and at a private pediatrics practice in Columbia.


“We know some parents are taking a ‘wait and see’ approach, even though they intend to get their children vaccinated eventually. We urge these parents not to wait and to get their children vaccinated as soon as possible. The vaccines are safe and effective for children and continue to be our best defense against serious illness, hospitalization and death,” said MDH Secretary Dennis R. Schrader.


Children aged 5 to 11 were authorized by the U.S. Food and Drug Administration (FDA) to receive the Pfizer COVID vaccine on October 29, 2021. To date, 40 percent of Maryland children in this age group have received at least one dose of the two-dose regimen.